It’s sometimes surprising to find large companies running affiliate marketing campaigns. Today, I was looking over my Citi credit card statement online and noticed for the first time that they have little advertisements within between transactions. The first one I saw offered $30 off $150 at Office Depot and when clicked, provided a few more [...]
Partnering up with one or more people on a project or business venture can have various advantages and disadvantages. A good partnership can create value to the endeavor that is greater than the sum of its parts while a bad partnership can lead to failure. Deciding on whether or not to take on partners can be [...]
I’ve been thinking about this topic for the last few months and have been dealing with it ever since I’ve started in this industry. I was going to hold off on writing about it, but a post from PPC Blog got me to go ahead and just post my thoughts on the subject.
While managing paid [...]
I received an email today from one of the affiliate managers I work with letting me know that they’ve received complaints about our site infringing on a few companies’ brands. What was it that we were doing so wrong? Making false claims? Bidding on their brand terms? Inaccurately portraying the brand? The answer: none of [...]
Shawn Collins is reporting that there is a bill being pushed through to repeal the tax affecting New York affiliates.
Good news for New Yorkers if this gets passed.
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With YouTube adding click-to-buy links within it’s site, the first thing I thought of was that companies or their affiliates could make a lot of money with it. Well, who knows if it would be a lot, but at least some. It seems other news sources are thinking the same thing.
ClickZ and Search Engine Watch both [...]
Bankaholic.com just sold for $15,000,000 to BankRate.com. Blogstorm reports that the site gets roughly 8,000 visitors a day. Looking at archive.org’s listing for the site and also performing a WHOIS lookup, it looks as though the individually owned and operated wordpress blog was only started in the middle of 2006 meaning that this webmaster was [...]
Each day there seems to be more and more negative news about the economy - I guess it helps sell papers (or maybe increases CPMs?). Either way, as more negativity spreads throughout the country, there will be increased fear of businesses closing up and people losing their jobs. If you’re an affiliate marketer or entrepreneur [...]
Successful affiliates create websites that increase sales for merchants while being profitable for the affiliate. Some affiliate sites can be spotted right away while others don’t even seem like they’re affiliates. Donna McCarthy from Search Marketing Gurus has a video covering some basics of affiliate marketing that begins to discuss a few different types of [...]