So I was taking a look at Digg today and saw the below headline and immediately was reminded of dynamic keyword insertion. It got me thinking of other little idiosyncrasies or traits search marketers have. I found a listing traits of an SEO Nerd, but none for PPC so I created one.
- You visit Google.com, Yahoo.com and Live.com so many times per day that you’re one of the first to notice if something doesn’t look quite the same - like a new favicon.
- Are doing something completely unrelated to PPC when all of a suddenly you compare it to PPC or think you could turn it into a test for one of your campaigns
- You’ve tried to explain what you to do people and they immediately sneer and say “oh, you make those pop up ads? I hate those things.”
- 65,536 rows in excel is just not enough, and hope 1,048,576 (for Excel 2007) is enough
- You don’t find it odd to search for the same term 15 times a day. Everyday.
- You throw words like concatenate, vlookup and pivot table around as though everyone should know what they are
- You remember the days when you actually believed the phrase “Do no evil.”
- You quietly look over people’s shoulders as they perform searches for “market research”.
- AdWords Scheduled System Maintenance over the weekend gets you scared of what your account will look like on Monday
- You despise affiliates, even if you are one
- Being at a bar at 3 am with your reps is still technically a business meeting
- You read 4 different articles on the same issue just to see other people’s viewpoints on it
- You have the engines’ or your reps’ phone number stored into your phone or worse yet, have them memorized
- You use multiple browsers so you can see un-personalized Google search results
Do you have any of your own?
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